When 7 year old Izzy began her summer holidays, her parents, like many in the UK were still working from home for the majority of the time she was off. Like many kids at her age, Izzy very quickly became bored sitting at home with nothing "exciting" to do.  

Izzy is an aspiring fashion designer, she loves to draw designs for her dolls and come up with creative and different outfits for her baby sister Athia to wear. This sparked an idea with her Dad. "What if you created some designs and tried to turn them in to real life clothes you could wear Izz?  Maybe you could even try and sell them?" Izzy looked at her Dad at this point inquisitively "Sell them?, could I give the money to charity?" she asked "of course you can, what a lovely idea" said her Dad and with that the concept for Izzy's Mystery Fashion was developed.